ORGANIZATIONAL WEBSITE REFRESH
Collaborate with hospital in Hyderabad, India to increase brand awareness and highlight fresh content.
Spark Eye & Dental Clinic is a multipractice clinic offering services for both opthalmological and oral/maxillofacial surgery needs. Renowned for its advanced medical technologies and highly skilled staff, the clinic excels in providing top-tier care that ensures the best outcomes for its patients.
Despite its success and high patient satisfaction rates, these accolades and the personalized care experience are not prominently showcased on the clinic’s current website. This gap in online representation misses a crucial opportunity to attract new patients who seek trusted, patient-focused care in eye and dental health. Enhancing their digital presence to reflect the high recommendations by existing patients could significantly elevate their market visibility and patient engagement.
MY ROLE
UX/UI Design
Generative AI
TEAM MEMBERS
Flyin' Solo
the problem
the solution
DESIGN PROCESS
generative AI
FINAL DESIGNS
landing page
technology page
services page
TOOLS USED
Figma
ChatGPT
There is a gap in highlighting the use of 3D Printing softwares and AI softwares, which makes the clinic stand out apart from its other competitors. This is a missed opportunity when it comes to attracting new patients that are outside the scope of the doctor's knowledge.
The revamped Spark Eye & Dental platform is a website that highlights the variety of modern technologies that the clinic uses on a daily basis when it comes to treating patients, tailored by case and by need.
TIMELINE
2 Months
In the redesign process for Spark Eye & Dental Clinic, I leveraged generative AI technologies to enhance and streamline our design efforts. This advanced tool was pivotal in synthesizing existing user interactions and feedback, directly informing the development of new design elements and layouts that adhere to modern UX/UI standards. The use of generative AI enabled rapid prototyping, significantly reducing the time needed for iterative design processes. Moreover, this technology played a crucial role in crafting personalized user experiences, predicting patient preferences and behaviors from the collected data. This approach ensured that the design modifications were not only visually appealing but also patient-centric and data-driven, creating a tailored experience that effectively meets user needs and expectations.
The landing page of Spark Eye & Dental Clinic elegantly combines welcoming aesthetics with functional design, inviting visitors to explore their comprehensive eye and dental care services. Emphasizing "Expert Care for Your Eyes and Smile, All in One Place," the page highlights the clinic's commitment to quality, comfort, and cutting-edge technology, while the "Start Your Journey to Better Health Today" button encourages users to easily book appointments and begin their care.
This technology page on the Spark Eye & Dental Clinic website highlights their cutting-edge ophthalmology tools, showcasing the advanced equipment that ensures optimal patient care and precise treatment outcomes. Visitors are encouraged to explore the clinic's innovative technologies through vivid imagery and can learn more about how these tools enhance their eye care experience by clicking the "Learn More" button.
This webpage details the Ophthalmology Services offered by the clinic, categorized into "Checkup Services" and "Surgical Services." Each category lists specific treatments and assessments available, such as comprehensive eye exams and cataract surgery, guiding users to find detailed care options for enhancing their vision health.